When a real picture is not found

Sometimes there is no freely licensed photo or usable clip of the person, place or moment in your story. Here is what happens then.

We never fake a real person

ViralDub never draws a real person, never shows a silhouette or placeholder face in their place, and never passes a drawing off as a photo.

What carries the moment instead

• Typography: the name set large, with a role or a date line.
• A real item from another part of the video, when it fits.
• The background world of the story: a place, an object or a designed scene.

Stock pictures are moods, never the person

When stock footage is used, it shows moods and situations: a busy office, a city at night, hands on a keyboard. Stock or generated people are never labelled as the real person, and never shown as your customers, giving testimonials or endorsing your product.

Getting more real items

• Name the subjects clearly in your brief: full names, the company, the year, the event.
• Well-known subjects with Wikipedia pages are the easiest to find.
• If you have your own photos or footage, upload them or add a link to your own product video.